CU and MiL.k have joined forces to create a metaverse game called Play CU X MiL.k within The Sandbox, bridging the gap between Web2 and Web3. CU is a well-known department store in South Korea, while MiL.k is a blockchain-based loyalty platform. Through the game, players can engage with CU and its mascots K-ROO, SHYROO, and HAROO, providing an interactive experience with the department store. The event is set to kick off on June 5th and will run until the 25th, with 15,000 SAND (Polygon) to be distributed among users who complete all quests.
To participate in the event, gamers must connect with Play CU X MiL.k in The Sandbox and receive thirty MLK coins. These coins can then be exchanged for exclusive items at CU’s online store, such as BAKEHOUSE405 bread and Coffee and Yonsei Cream Bread, to complete the quest. MiL.k offers users the opportunity to earn reward points from various service providers and businesses in the form of MLK Coin, a cryptocurrency that can be used to redeem discounts and benefits.
The collaboration between CU and MiL.k aims to provide players with a unique gaming experience that integrates traditional retail with blockchain technology. By allowing players to interact with CU’s brand and mascots in a virtual environment, the game creates a new way for consumers to engage with their favorite department store. Additionally, the event offers an opportunity for users to earn rewards and discounts by participating in quests and completing tasks within the game.
The Play CU X MiL.k game in The Sandbox serves as a gateway for users to explore the possibilities of Web3 and cryptocurrency, while also providing a fun and engaging experience. By incorporating elements of both Web2 and Web3, the game opens up new opportunities for players to interact with brands and earn rewards in a virtual setting. With the event set to begin soon, players can look forward to immersing themselves in a world where traditional retail meets the metaverse.
As part of the event, users will have the chance to explore the virtual world created by CU and MiL.k, interact with their favorite department store in a new way, and earn rewards for their participation. By completing quests and tasks within the game, players can earn MLK coins and exchange them for exclusive items at the CU online store. This unique blend of gaming, blockchain technology, and retail creates a one-of-a-kind experience that offers both entertainment and rewards for players.
Overall, the collaboration between CU and MiL.k in creating the Play CU X MiL.k game within The Sandbox represents a new and innovative way for brands to connect with consumers in the metaverse. By leveraging blockchain technology and gamification, the game offers players a new way to engage with their favorite department store and earn rewards in a virtual environment. With the event set to begin soon, players can look forward to a unique and rewarding experience that combines the best of traditional retail with the possibilities of Web3.
